Hey, so I almost forgot about this campaign that started when I was growing up in Cincinnati. It's a good source of ideas; I remember it started out just from the "Don't trash the 'Nati" slogan (which was turned into some interesting sayings by teenagers), then developed into a larger urban renewal/beautification campaign.
http://www.keepcincinnatibeautiful.org/index.php/main/show/387
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